The fourth edition of the UP International Trade Show (UPITS) 2026 concluded successfully at the India Expo Centre & Mart in Greater Noida, cementing Uttar Pradesh status as a global trade and investment powerhouse. Organized by the Government of Uttar Pradesh and IEML, the five day event connected manufacturers, MSMEs, startups, investors, and international buyers.
UPITS 2026 hosted over 2,400 exhibitors, 550 international buyers from 85 countries, and six partner nations. Designed to attract more than 1.5 lakh B2B buyers and 4.5 lakh general visitors, the exhibition spanned 17 halls and showcased innovations across 27 sectors, including ODOP, electronics, renewable energy, and textiles. The trade show generated massive commercial outcomes, recording 35,387 B2B meetings, 3,765 MoUs, business commitments worth approximately ₹5,500 crore, and trade enquiries exceeding ₹12,500 crore.
Operations were significantly bolstered by over 130 student volunteers from Gautam Buddha University (GBU). Managed by Volunteer Coordinator Pritesh Mishra, the students assisted across key areas such as protocol management, shuttle services, B2B facilitation, scanning, and cultural programs. Mishra highlighted that the volunteers demonstrated high professionalism while gaining practical exposure in event management, leadership, and communication. By combining unprecedented global business participation with impactful student involvement, UPITS 2026 reinforced Uttar Pradesh position as a premier international business destination.
